Apr 15, 2020
There’s a reason why 85% of app businesses aren’t successful and it comes down to one concept: their value ladder. Tinder, which makes $120 million per month, has flawlessly executed a value ladder that allows their success.
In this episode, Sean talks about the importance of getting users to purchase multiple times a year from you at increasing values.
Listen to the 10X App Revenue Series first. Here’s part 1 and part 2.
Show Highlights Include:
- The two basic principles effective mobile apps have and why they dictate your success [1:00]
- The strategy you need to systematically make more money from each user [2:35]
- You wouldn’t propose to someone on a first date, so don’t propose to your users [4:54]
- The exact steps in Tinder’s value ladder that lead them to $120 million per month [6:13]
- The holy grail for app businesses [8:32]
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https://www.preapps.com/app-marketing-services/podcast-optin